So, the World Cup is happening here in South Africa at the moment, and before you get put off, this post isn’t about soccer. Well, it is indirectly. And it’s a bit schmaltzy. Bear with me
Since South Africa was chosen to host the 2010 event, we’ve been bombarded with marketing and propaganda about it. So much so that most of us were pretty sick of it long before the tournament started. But something strange and exciting happened about two weeks before kickoff. All of a sudden, it started to feel REAL. View full article »
